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Lora Starling
Lora Starling

25 Followers

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The Rolling Stones were wrong …

… We can always get what we want. How do global brands get what they want? …

Branding

2 min read

The Rolling Stones were wrong …
The Rolling Stones were wrong …
Branding

2 min read


Dec 4, 2021

Making friends with Brand Archetypes

Who would not yearn for the loving mother in the breakfast cereal or pasta sauce advertisements? What young chap does not want to attract a bevy of gorgeous girls to the envy of his mates? Who does not want to enjoy feeling they are the boss of their lives and…

Branding

3 min read

Making friends with Brand Archetypes
Making friends with Brand Archetypes
Branding

3 min read


Nov 5, 2021

The quantum world and the business world

The quantum world is the business world, it is us, everything around us and inside us; it is where everything is born from and fades back into. This very process, this cycle of birth and death, changes the quantum world. It can be the birth of a thought and its…

Business

3 min read

The quantum world and the business world
The quantum world and the business world
Business

3 min read


Sep 25, 2021

Emotionally Driven Buying

I bought a prestigious-branded jumper a few years ago. It was in a sale; I saved myself a few hundred pounds. In retrospect, the reduced price was still extremely high compared to what I usually spend on a jumper. They usually go bobbly after a few wears, whatever the price…

Branding

3 min read

Emotionally Driven Buying
Emotionally Driven Buying
Branding

3 min read


Aug 11, 2021

Why designing an Olympic logo is so difficult (revisited)

The first logo identifying the Olympic games was created by its founder, Baron Pierre de Coubertin, in 1913. The familiar five coloured interlocking rings symbolise the participating continents and ‘flags of all nations’ united in sports. …

Logo Design

4 min read

Why designing an Olympic logo is so difficult (revisited)
Why designing an Olympic logo is so difficult (revisited)
Logo Design

4 min read


Jul 12, 2021

It’s about heart

Regardless of what we do, it is about connecting with heart. And delivering. One sees clearly only with the heart. Anything essential is invisible to the eyes. –Antoine de Saint-Exupéry I love this picture of the dandelion. Named after lion’s teeth, (in French dents de lion), and, of course, lion-hearted…

Logo

3 min read

It’s about heart
It’s about heart
Logo

3 min read


May 26, 2021

What’s Your Intent?

‘Intention rules the world’ said Oprah Winfrey. When we make an intention, it forms the key to the map for the journey we must take to reach the future destination we desire. The clarity and commitment embedded in the intention will determine the ease of our journey, and the energy…

2 min read

What’s Your Intent?
What’s Your Intent?

2 min read


Apr 26, 2021

The importance of In and Out

There is a club in London called the In and Out club, named for the gates directing members in the right direction. Michael Beckwith, the Founder and Spiritual Director of Agape International Spiritual Center in Los Angeles, and an award-winning author, says he sees his clients coming in, entering like…

Logo

3 min read

The importance of In and Out
The importance of In and Out
Logo

3 min read

Lora Starling

Lora Starling

25 Followers
Following
  • Joe Brewer

    Joe Brewer

  • Jessica Wildfire

    Jessica Wildfire

  • Adrian Drew

    Adrian Drew

  • William Bloom

    William Bloom

  • Nick Jankel: Speaker, Author, Leadership Developer

    Nick Jankel: Speaker, Author, Leadership Developer

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